The AI Savvy CEO
A Non-Fiction Business Story About the CEO's AI Moment
Written for the CEO who knows AI matters but is tired of hype, jargon, and consultants selling complexity. This is the book that turns the AI question into a clear, human story about leadership, competitive pressure, and what happens next.
$29.99 Paperback · $9.99 Kindle
Written for the CEO Who Wants Clarity, Not Complexity
Most AI books are written for engineers. This one is written for the leader in the chair — the CEO, founder, or executive who must decide what AI means for the business, the people, and the future.
The AI Savvy CEO is a non-fiction business story told through the lens of real leaders facing real pressure. It does not teach you to code. It teaches you to think — to recognize the AI moment when it arrives, to ask the right questions, and to act before the market decides for you.
Shawn Moore wrote this book because he kept seeing the same pattern: smart, experienced CEOs sitting across from him, quietly worried that they were already behind. Not because they lacked ability, but because no one had handed them a clear, honest narrative about what AI actually means at the executive level.
This book is that narrative. It is part field guide, part leadership story, and part practical roadmap for the CEO who would rather lead the change than react to it.
Short CEO Stories. Clear Decisions. A Roadmap You Can Use.
Story-Driven, Not Technical
Each chapter is built around real CEO situations: the founder watching a competitor automate half their customer service, the board member asking why AI spend keeps rising without ROI, the executive who realizes her company is invisible to AI search. The stories are designed to shift mindset first — because mindset is what changes behavior.
A Practical Roadmap Second
Once the story makes the stakes clear, the book gives you a framework and a 90-day execution blueprint. You will know where to start, what to avoid, and how to build momentum inside your organization without betting the company on unproven technology.
Three Things You Take Away
The book is designed to leave you with clarity, a plan, and confidence — not just more information.
A changed mindset: short CEO stories that help you see AI as a leadership question, not a technology trend
A clear roadmap: a practical 90-day blueprint to move your business forward with AI
A better understanding of Shawn Moore's perspective: who he is, what he has built, and why he believes CEOs must lead this change
Practical Frameworks You Can Use
Proprietary models that turn AI ambiguity into structured decisions.
The AI Savvy Readiness Framework
Assess where your business, data, people and operations actually stand before committing capital.
Build Versus Buy Versus Wait
A structured way to decide which AI capabilities to build in-house, which to buy, and which to defer.
The Authority Architecture Framework
Reposition your company to be discovered, cited and recommended by AI-driven search and buyers.
The 90-Day AI Execution Blueprint
A quarter-by-quarter sequence for turning strategy into visible business results.
Written for Leaders, Not Technicians
- CEOs and founders navigating AI disruption
- Executives responsible for growth and transformation
- Boards evaluating AI investment and risk
- Business owners who want practical strategy without technical jargon
Shawn Moore
Shawn Moore is a CEO, AI strategy advisor and author who has spent more than 30 years helping businesses adapt to technological change. He is the founder of AI Savvy CEO and ThinkProfits.com and CEO of Mujo Learning Systems, whose educational content is used by more than 250 institutions.
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For CEOs, boards, and leadership teams across the United States and Canada.